Gioanna De Julio – Senior Thesis Project 2023

Major: BFA Fashion Design

Contact: Instagram | LinkedIn | Email

Hometown: Monrovia, CA

I was born and raised in Southern California, and as a child, I dreamed of becoming a scientist. However, my interest shifted when I took a sewing class in high school, and I decided to pursue a career in design. While I initially considered becoming a costume designer, I ultimately chose to focus on fashion design and incorporate styling into my work. My design philosophy has always centered around expressing oneself through fashion rather than simply trying to impress others.

To embody this philosophy, I’ve developed a concept called “neon noir.” This collection blends my futuristic aesthetic with a style called tech wear, resulting in a fall/winter streetwear line. To create the desired effect, I utilized black and white as base colors while incorporating UV and glow-in-the-dark paint and reflective and iridescent fabrics to create a neon effect.